Customizing your store

This feature is available for users on all paid plans.

You have the ability to fully customize your online store with our powerful store builder. 


On this page


Watch the video

Watch this quick video to learn the basics of how to use our store builder.


How to use the store builder

  1. Log in to your account
  2. From your dashboard, click on to Store > Themes 
  3. Install the theme of your choice
  4. You will automatically be taken to the store builder after installing your theme, you can get to this location again by going to Store > Customize from the left navigation

What are blocks?

Our customizable stores are made up of blocks. Put simply, blocks are pieces of content; images, text, video, HTML etc that you add to your store. 

You can add as many blocks as you like and therefore you have full control over your store. Blocks can be added to the homepage and content pages within your store.


How can I add a block to my store?

  1. From the dashboard, go to Store > Customize in the left navigation
  2. Within the Blocks tab click Add block at the top.  This will display a list of blocks that you can add to your store
  3. Select the block you would like, hold down your mouse and drag it into your store 
  4. Release your mouse and the block will be saved to your store


Arranging blocks

Within the existing block list, select the block you wish to move, hold down your mouse and drag the block vertically within the block list. 

Release your mouse and the block will be saved in its new position.


How can I edit a block of content?

How you edit a block will depend on the type of block you've selected. Each block has its own settings that you can adjust. For example, here are the options for an image block:

Here's another example. If you've added a text block, click on the block and start typing. A menu will appear above so that you can adjust your font, text size, and other options. 

For most blocks, you can click the Settings icon in the top right-hand corner of your block. Once you click the icon, the left-hand panel will update to show you the settings you can adjust for that block.

If you like your changes, click  Save at the bottom of the left blocks panel to save your changes. 

If you’re not happy about a block, simply select the block you want to remove, then click the Delete button at the bottom of the left blocks panel.     


Types of blocks


Header text

Some blocks come with an additional option for header text. Enable this feature to add some text just above your uploaded content. 


Grid blocks

The most versatile of the blocks is the 'Grid' block as this allows you to specify the number of columns and within each column add additional blocks - image blocks, text blocks, etc. Once you've added a grid block simply add the content required to each column.


Featured category and category list blocks

You can also add items directly to your store with the 'Featured category' and 'Category list' blocks. 

Just select the category you wish to display and the number of items/columns. These blocks will display categories along with their cover images.


Text blocks

Text blocks allow you to add rich text content. The WYSIWYG (What You See Is What You Get) editor allows you to style text whilst previewing how it will appear when displayed. Standard features such as bold,  italics, text alignment, links and lists are available within this block.


Image blocks

Image blocks allow you to showcase your products and business. You have control over the size of your image and alignment options so you can position correctly.


Audio blocks

Showcase your latest sounds, music, and talks with Audio blocks.


Video blocks

Upload a video or embed a video from YouTube or Vimeo with the video block. You can also choose a poster image to display before the video is played.


You can manage the text and content displayed on your homepage banner using blocks. Simply select the 'Add block' option and choose your block. This works in the same way as the rest of the page.


You can also embed the following external media 

  • YouTube (video)
  • Vimeo (video)
  • Flickr (image)
  • Instagram (image)
  • Soundcloud (rich)
  • Kickstarter (video)
  • Speakerdeck (rich)
  • Photobucket (image)
  • Slideshare (rich)
  • Scribd (rich)
  • Rdio (rich)
  • Mixcloud (rich)
  • Animoto (rich)
  • Screenr (rich)
  • Revision3 (rich)

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