Customizing your Store

If you are on a paid plan you have the ability to fully customize your store. Watch this quick video to learn the basics of how to use the Selz Store Builder.

Store builder

From your Selz dashboard, click on to Store > Themes and install the theme of your choice. You will automatically be taken to the store builder after installing your theme, you can get to this location again by going to Store > Customize from the left navigation.

What are blocks?

Our customizable stores are made up of blocks. Put simply blocks are pieces of content; images, text, video, HTML etc that you add to your store. You can add as many blocks as you like and therefore you have full control over your store. Blocks can be added to the homepage and content pages within your store.

How can I add a block to my shop?

Adding blocks is simple. Within the ‘Blocks’ tab select ‘Add block.’  This will display a list of blocks that you can add to your store, simply select the one you would like, hold down your mouse and drag it into your store. Release your mouse and the block will be saved to your store.

Arranging blocks

Within the existing block list, simply select the block you wish to move, hold down your mouse and drag the block vertically within the block list. Release your mouse and the block will be saved in its new position.

How can I edit a block of content?

If you've added a text block then you'll also see the 'Edit' option. Selecting this allows you to edit the text within the box. Simply select 'Save' within the settings control to save your text. If you’re not happy about a block, no problem you can simply remove it  within  the settings of the block or select the ‘remove’ icon within the block settings control.

Once a block is added to your store, you can configure your block using the settings control. This is done by clicking ‘cog’ icon within the block or simply selecting the block from within the list of existing blocks.  

Each block has its own settings that you can configure. For example here are the setting options for the text block: 

Once you've made your changes select 'Update' to save your changes.

Header Text

Some blocks come with an additional option for header text. Enable this feature to add some text just above your uploaded content. 

Grid blocks

The most versatile of the blocks is the 'Grid' block as this allows you to specify the number of columns and within each column add additional blocks i.e. Image blocks, text blocks etc. Allowing you to create horizontal content sections. Once you've added a grid block simply add the content required to each column.

Featured Category & Category list blocks

You can also add items direct to your store with the 'Featured category' and 'Category list' blocks. Just select the category you wish to display and the number of items/columns. These blocks will display categories along with their cover images.

Text blocks

Text blocks allow you to add rich text content. Formatting options allow for different size text, headings, lists, alignment, and links. You can configure the text block like all other blocks.

Image blocks

Image blocks allow you to showcase your products and business. You have control over the size of your image and alignment options so you can position correctly.

Audio blocks

Showcase your latest sounds, music, and talks with Audio blocks.

Video blocks

Upload a video or embed a video from YouTube or Vimeo with the video block. You can also choose a poster image to display before the video is played.


You can manage the text and content displayed on your homepage banner using blocks. Simply select the 'Add block' option and choose your block. This works in the same way as the rest of the page.

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